01Platform case · Airport transit
One campaign across three national gateways.
A coordinated 16-bus network designed to give brands a consistent arrival presence across Johannesburg, Durban and Cape Town.
- The challenge
- Build national frequency without losing the local relevance of each airport market.
- Ovimma response
- One adaptable exterior system, airport-level booking flexibility and a national rollout plan supported by interior handle media.
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